Sands Investment Group

With a team from elk building a rock-solid SEO foundation and content stream, and combining that with an advanced top of funnel paid-traffic strategy, the results for Sands Investment Group are continued, sustainable, monthly growth in new leads and transactions.

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Sands Investment Group (SIG) is a nationally recognized commercial real estate brokerage firm specializing in triple net investment properties. By taking a fully managed digital approach, elk was able to streamline and collaborate on all paid search, content, email, SEO and web development projects. With all services managed by elk, SIG is able to show a more cohesive front to customers and potential customers. This has led to an overall increase in marketing leads and organic traffic growth year-over-year every year since 2018.

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When SIG first came to elk, the website underwent a massive upgrade to improve site speed and overall user experience. Then, elk created a list of targeted keywords nationwide to improve keyword rankings, which the content team took to begin creating monthly content. With informational blogs and success stories, SIG has seen page 1 keyword rankings grow by 800 percent. This growth in keyword rankings brought in a 87 percent increase in sessions in 2021 (compared to 2020). This sustained growth is able to drive more traffic and new leads to SIG’s website every month.

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