Think your site is optimized—but still not seeing results? Let’s find out why.
Total Ranking Keywords
Page 1 Keywords
SERP Features
Total Ranking Keywords
Page 1 Keywords
SERP Features
In nine months, HexClad saw explosive SEO growth, with a 108% increase in total ranking keywords and a 154% surge in SERP feature visibility. Page 1 keyword presence grew by 46%, putting HexClad in a stronger position to win high-intent searches and attract new customers organically.
HexClad is a premium cookware brand transforming kitchens with its patented hybrid technology—combining the best of stainless steel, nonstick, and cast iron into a single pan. Backed by Gordon Ramsay and trusted by home cooks and pros alike, HexClad is known for its unmatched blend of performance, design, and durability.
When HexClad partnered with elk, their goal was to strengthen SEO infrastructure and improve visibility across competitive cookware-related search terms.
HexClad’s innovative product lineup wasn’t matched by its organic visibility. The site structure and technical SEO setup had room for improvement, and key product collections weren’t fully optimized to rank for high-intent, non-branded queries—limiting their share of search in a high-competition market.
elk delivered a combination of technical and on-page SEO enhancements, targeting foundational fixes and keyword-rich optimizations across priority collection pages.
Premium brands in competitive verticals can’t afford to ignore foundational SEO. Technical structure and optimized product collections are essential for scaling organic growth—especially when your brand is already winning on quality and reputation.
