We found $2.5M in wasted annual spend for our clients. Are you sure your agency isn’t doing the same?
Your ads are running — but are they working? Let’s find out.
Gross Sales
New Customers
ROAS
Google Sales
OBED Bikes is a premium gravel and road bike brand known for delivering affordable, customizable, high-performance carbon bikes to adventurous cyclists across the U.S.
By completely restructuring their Google Ads and Meta Ads accounts, we helped OBED Bikes achieve a 46% year-over-year (YoY) increase in sales and 61% growth in new customers all while dramatically improving ad efficiency and media ROI.
Before partnering with us, OBED’s Meta Ads strategy was heavily reliant on giveaways, boosted organic posts, and broad, low-intent traffic campaigns. Meanwhile, their Google Ads account lacked modern strategies, advanced tools, and proper optimization, making it difficult to attract and convert valuable audiences.
Despite ongoing ad spend, OBED faced stagnant growth, limited return on investment, and a misalignment between media spend and sales outcomes. Facebook Ads delivered just two attributed purchases, and Google Ads struggled to generate scalable sales or consistent customer acquisition.
We rebuilt OBED’s entire paid media infrastructure from the ground up, shifting the budget toward high-intent audiences and building full-funnel campaigns specifically designed to drive meaningful purchases.
This strategic transformation unlocked sustained revenue growth, significantly improved media efficiency, and positioned OBED for continued scaling – proving that a clear, data-driven, high-ROI ad strategy can propel even niche premium brands forward.
Brands seeking scalable growth should focus on intent-driven audiences, maintain a steady flow of fresh creative, and consistently test and refine their campaigns using performance data. Avoid wasting budget on vanity metrics or low-converting traffic.
